The Decision Layer for Commercial Marketing

Pemoclick connects your business data (warehouse inventory, SKU gross margins, sales pipeline) with market demand signals to make sure every Rand spent on marketing generates real profit.

Visual System Architecture

The Connected Data Layers

Why our recommendations are based on real math, not generic AI suggestions.

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Business Data

Internal Business Data

Live warehouse inventory counts, SKU gross contribution margins, sales quote pipelines, and actual order fulfillment capacity.

→ Connects to your operational reality.
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Market Signals

Market & Search Signals

High-intent Google search volumes, competitor product moves, pricing shifts, and regional category advertising trends.

→ Identifies where buyers are spending now.
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Decision Rules

Commercial Decision Logic

Codified rules: automated ad pausing on low stock, contribution margin floor caps, discount governance, and quote SLA triggers.

→ Prevents ad waste and protects profit.
Execution Governance

Structured Decision Engine Loop

Every recommendation moves through an auditable decision chain before anything is changed on your live store or ad accounts.

1. DetectStock drop or margin risk flagged
2. RecommendAction calculated with ROI impact
3. ApproveHuman client review checkpoint
4. ExecuteAdjustment pushed to Ads / CRM
5. MeasureClosed-loop profit & cost recorded
6. LearnDecision rule calibrated for next run
Integrated Data Connections

Connected Systems & Channels

We plug directly into your current store, accounting, ERP, and advertising platforms. No system replacement needed.

Commerce Platforms

WooCommerceConfirmed

Direct REST API stock, orders & webhook sync

Shopify / Shopify PlusConfirmed

GraphQL inventory and checkout event ingestion

Magento / CustomAvailable

REST connector via middleware

Accounting & ERP

Xero AccountingConfirmed

Invoice line-item margin and cost sync

Sage (Pastel / Cloud)Available

Direct API or automated export pipeline

Microsoft Business CentralAvailable

OData entity synchronization

Advertising & Search

Google Ads & ShoppingConfirmed

Automated SKU-level budget & pause rules

Google Analytics 4 (GA4)Confirmed

Closed-loop attribution and conversion tags

Meta Ads (FB & IG)Confirmed

Catalog budget and audience calibration

CRM & Lead Routing

HubSpot CRMConfirmed

Instant lead deal creation and routing SLAs

Zoho CRMAvailable

Lead webhook and sales rep assignment

Custom Sales Email / SMSConfirmed

Instant rep notification under 5 minutes

Ready to Connect Your Marketing to Real Data?

Contact our team or start with our Free 12-Question Diagnostic Check.

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